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I create productive communication channels that help my company deliver a consistent message to all its key audiences. My skills in creative content development, social media and program development help me reach internal and external customers in a powerful way resulting in the growth of the programs I manage. I completed my M.B.A at Pepperdine University with an emphasis in Marketing and moved to Austin, where I joined Dell in a Marketing Merchandising role. My ability to foster meaningful business relationships, both internally and externally, and my all around can do attitude will position me for success in the future.


Dell Inc. | Program Manager – Women Powering Business/Social Media | Austin, TX 2011 – present
(Worldwide leader in technology solutions that enable people everywhere to grow and thrive)
  • - Developed strategic approaches and implemented execution to differentiate Dell in key growth areas
  • - Created, branded and launched the Women Powering Business program through which Dell supports and nurtures the women business community
  • - The Women Powering Business program helps provide access to knowledge, networks and capital to women in business
  • - Developed a program through which Dell Small and Medium Business sales professionals can engage directly with their customers through social media platforms
  • - Launched a custom Dell Small and Medium Business sales focused social media training to educate sales representatives on best practices and how to get started
Dell Inc. | Marketing Merchandising Manager | Austin, TX 2010 – 2011
  • - Managed vendor funded marketing initiatives on the Medium Business Premier site – growing the program 140% year over year
  • - Piloted, developed and executed the Premier Exclusive Webinar Series to educate Medium Business customers on how to leverage their Premier account to save their company time and money
  • - Helped develop and execute programs to increase Premier utilization based on data analysis of consumer behavior
  • - Created and designed marketing communications for Medium Business Premier initiatives and marketing programs
Bugaboo International | Marketing Coordinator | Hermosa Beach, CA 2009 – 2010
(Bugaboo is a premium brand specializing in best-in-class baby strollers, headquartered in Amsterdam with offices around the globe)
  • - Responsible for marketing communications and agency management for brand message development, advertising creative, internal and external communications, and interactive assets
  • - Managed relaunch and integration of e-commerce capabilities for leading to an increase in website traffic and contributing to year over year increase in online revenue
  • - Developed and maintained the company’s comprehensive competitive analysis brief including a detailed overview of market conditions, competitors, and leverage points
  • - Editor of external newsletter – directly responsible for design and content of newsletters distributed to channel partners in North America
Marketwire, Inc. | Marketing Communications Specialist | Los Angeles, CA 2006 – 2009
(Privately held international newswire offering comprehensive global news distribution, offices in US, Canada, UK, China, Brazil)
Marketing Communications Specialist 2008 – 2009 // Marketing Associate 2006 – 2008
  • - Planned and executed online initiatives including promotions to generate new sales leads, customer registrations, and drive traffic to the website
  • - Worked directly with Sales management and account executives to administer follow up on sales leads
  • - Managed content and marketing promotions updates on along with IT team
  • - Produced quarterly events including management of vendors and purchasing, on-site coordination, and customer relations throughout the event


Marketing Communications, Project Management, Program Creation, Event Production, Social Media, Live and Virtual Presentations, Client Relationships , Social Media, Photoshop, Basic HTML


Pepperdine University Graziadio School of Business, Malibu, CA
  • - Masters of Business Administration, M.B.A.
  • - Emphasis in Marketing
Pepperdine University, Malibu, CA
  • - Bachelor of Science in Business
  • - Graduated Cum Laude


Marketing Communications, Project Management, Event Production and Execution, Internal Communications, Program Management, Social Media, Photoshop, Website Design


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